Play showreel
More
Overview

Where creativity

and strategic thinking

comes together

S → 01

A mindset to create game-changing initiatives

Every business has digital potential and we are here to help you leverage that potential. The right type of creative and storytelling gives you a competitive advantage that sets your business apart.

Our strategic, experimental approach and sharp execution are a solid formula for building a forward-thinking culture and making new digital offerings that lets you keep your core business in focus.

Select work
Our process

At first glance, the process we follow is simple, but it incorporates many important details that are vital to a successful creative process.

This process can be conducted on a small scale for a few innovation ideas or serve as the foundation for multi-programme innovation at large corporations. Whichever the case, the key is not to skip any steps while continuing to move at a speed suited for innovation.

+
Discover1/5
Before we begin our journey together, we need to understand where you are coming from and where you want to go. We get to know you, your business, and your customers so that we can challenge assumptions and uncover insights to get to the core of your business’s unique needs and desires.
+
Map2/5
We can now define our destination and develop a clear map for getting there. Applying our creative thinking, we craft clear strategies that differentiate your business and meet your objectives.
+
Co-Create3/5
Together, we explore creative concepts that bring our strategy to life, developing a unique, ownable visual and verbal identity that will transform your brand.
+
Orchestrate4/5
With our brand identity in place, we work with our own creatives in collaboration with our extensive network to shape the best team for your project, using specialist knowledge to create outcomes that move people.
+
Grow5/5
A look back at the journey we’ve taken together, this stage allows us to review our performance, address key learnings and identify opportunities where we can create greater impact and amplify your brand to meet your strategic objectives.

Our toolbox

We insist on having the right tools to get new digital innovations out there fast. Here is a list of the tools we have on hand.
T → 001
Methodologies
Design thinking
Concept development
Storytelling
‍‍Design exploration
Research
T → 002
Core Services
Design
Video production
Photography
Motion graphics
3D VFX
Editing
Content strategy
Social media optimization
T → 003
Traditional Disciplines
Graphic Design
Brand Identity
Web Development
Storyboarding
T → 004
Communications
Social media platforms
Digital campaigns
Broadcast & film
Product launches
Online storytelling
Live events

Let’s build something together

If you have a project in mind, we would be happy to have a chat about how we can help make that happen.

Let's talk! Schedule a strategic session focused on your business and its digital opportunities.

Allison Lee
For Project Inquiries
allison@iapcreative.com
Imagination At Play
For general questions
213.807.3557
hello@iapcreative.com

Los Angeles

611 S. Catalina St. Suite 200  Los Angeles, CA 90005